Privacy policy

Privacy Policy

1) Information About the Collection of Personal Data and Contact Details of the Controller

1.1

Thank you for visiting our website and for your interest in ELLIE JEWELRY. In the following sections, we explain how your personal data is collected and used when you access and interact with our website. Personal data refers to any information that can be used to identify you personally.

1.2

The entity responsible for data processing on this website in accordance with the General Data Protection Regulation (GDPR) is:

ELLIE JEWELRY

The controller is the natural or legal person that determines the purposes and methods for processing personal data, either independently or together with others.

1.3

To protect your personal data and ensure secure communication, our website uses SSL or TLS encryption. This technology safeguards the transmission of sensitive information such as orders or inquiries. You can identify an encrypted connection by the “https://” prefix and the lock icon in your browser’s address bar.

2) Data Collection When Visiting Our Website

When you browse our website for informational purposes only, we collect limited technical information automatically transmitted by your browser. These server log files may include:

  • The pages you visit on our website

  • Date and time of access

  • Amount of data transferred

  • The referring website or source that led you to our page

  • The browser and version used

  • The operating system of your device

  • Your IP address (where applicable, anonymized)

This data is processed in accordance with Art. 6(1)(f) GDPR, based on our legitimate interest in maintaining the functionality, stability, and security of the website. The collected data is not used for other purposes unless there is evidence of unlawful use.

3) Cookies

Our website uses cookies to improve user experience and enable certain technical features. Cookies are small text files stored on your device.

Some cookies are temporary and automatically deleted when you close your browser (session cookies). Other cookies remain on your device for a longer period and allow our system to recognize your browser when you return (persistent cookies).

If cookies process personal data, the processing is carried out based on:

  • Art. 6(1)(b) GDPR for the performance of a contract, or

  • Art. 6(1)(f) GDPR based on our legitimate interest in providing a functional and user-friendly website.

You can adjust your browser settings to notify you about cookies and choose whether to allow them individually or block them entirely. Please note that disabling cookies may affect certain website features.

4) Contacting Us

If you contact us (for example through email or a contact form), personal data may be collected in order to respond to your request.

This information is used exclusively to process your inquiry.

Processing is carried out based on Art. 6(1)(f) GDPR, which reflects our legitimate interest in responding to customer inquiries. If your request relates to a contractual matter, the legal basis is Art. 6(1)(b) GDPR.

Your data will be deleted once your request has been resolved, unless legal retention requirements require us to keep the information for a longer period.

5) Data Processing for Customer Accounts and Orders

Personal data is collected and processed when you provide it to us in order to complete a purchase or create a customer account. Processing takes place in accordance with Art. 6(1)(b) GDPR.

You may request deletion of your customer account at any time. After an order is completed or an account is removed, your personal data will be restricted and stored only for the duration required by legal retention obligations. Once those periods expire, the data will be deleted unless additional processing is legally permitted.

6) Use of Your Data for Direct Marketing

6.1 Newsletter Subscription

If you subscribe to our newsletter, we may send you updates, promotions, and information about our jewelry collections.

To subscribe, only your email address is required. The subscription process uses a double opt-in procedure, ensuring that you confirm your request to receive marketing emails.

You can unsubscribe at any time by clicking the unsubscribe link included in each newsletter or by contacting us directly. Once you unsubscribe, your email address will be removed from our mailing list unless further storage is legally permitted.

6.2 Marketing Emails to Existing Customers

If you provided your email address while purchasing products from ELLIE JEWELRY, we may send you promotional emails regarding similar products from our store.

You have the right to object to this use of your email address at any time.

7) Data Processing for Order Fulfillment

7.1 Shipping and Service Providers

To complete and deliver your order, your personal data may be shared with shipping carriers or service providers responsible for handling delivery.

7.2 Payment Service Providers

PayPal

If you choose PayPal as your payment method, payment processing will be handled by:

PayPal (Europe) S.à r.l. et Cie, S.C.A.
22–24 Boulevard Royal
L-2449 Luxembourg

Your payment details will only be transmitted to PayPal for the purpose of processing the transaction in accordance with Art. 6(1)(b) GDPR.

PayPal may also perform credit checks depending on the selected payment method. More information is available in PayPal’s Privacy Policy:
https://www.paypal.com/webapps/mpp/ua/privacy-full

8) Review Requests

If you have provided consent, we may send a one-time email asking you to review your purchase from ELLIE JEWELRY. You may withdraw your consent at any time.

9) Social Media Links

Our website may include links to social media platforms such as Instagram or Facebook. When you click these links, data may be processed by the respective platform operators. Please consult the privacy policies of those platforms for detailed information.

10) Online Marketing and Analytics

We may use analytics and marketing tools to better understand how visitors use our website and to improve our advertising activities.

Where personal data is processed, this is done based on:

  • Art. 6(1)(f) GDPR (legitimate interest in improving our website and marketing), or

  • Art. 6(1)(a) GDPR if your consent is required.

You may withdraw your consent or disable tracking at any time through your browser settings or cookie consent tools.

11) Your Rights

Under the GDPR, you have the right to:

  • Access your personal data (Art. 15 GDPR)

  • Request correction of inaccurate data (Art. 16 GDPR)

  • Request deletion of your data (Art. 17 GDPR)

  • Restrict data processing (Art. 18 GDPR)

  • Receive your data in a portable format (Art. 20 GDPR)

  • Withdraw previously given consent (Art. 7(3) GDPR)

  • File a complaint with a supervisory authority (Art. 77 GDPR)

You may also object at any time to the processing of your data for direct marketing purposes or processing based on legitimate interests.

12) Data Retention

Personal data is stored only for as long as necessary to fulfill contractual obligations or comply with legal retention requirements. Once these obligations are satisfied, the data will be securely deleted unless further lawful processing is permitted.